Tuesday, September 4, 2012

signs: Pharmaca


Anew sign, but a nice design and interesting because it uses green, which is a less common color for neon. This Pharmaca is on College Avenue next to the Trader Joe's, but there are other Pharmaca branches around the bay. They also have a nice open sign and window-mounted Rx sign.

The Rx symbol is an abbreviation from the Latin "recipere", and means "take...". Or it's a form of the Eye of Horus, an Egyptian god, and which was worn on amulets to help ensure good health. Either way, the symbol has long been associated with prescriptions.





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