The Popup Hood in Old Oakland had its grand opening on Friday. Popup Hood is the brainchild of Alfonso Dominguez (of the bar and restaurant Tamarindo) and Sarah Filley, and fills some long-empty store fronts in Old Oakland.
Unlike most popup markets, this one (like the Montclair Collective) hopes to become permanent. Currently the shops are operating rent-free for six months, but the founders are hoping the shops are successful and become permanent stores. Current retailers include Manifesto Bikes, Marion and Rose’s Workshop, Sticks + Stones gallery, Piper and John General Goods, and Crown Nine jewelry. Part of the idea is that by having a critical mass of shops, they can help support each other and existing businesses by drawing more foot traffic to the area.
Check out the Popup Hood in Old Oakland, and shop local!
Check out the great video about the Popup Hood by Eva Kolenko:
New York Times
East Bay Express